About Us

The PR School is the first of its kind online training school that trains its students in Public Relations skills that most PR professionals take years of experience to learn and understand. The course has global relevance and appeal and is essentially practical. It relies heavily on the coach’s professional and commercial experience rather than just theory. Emphasis is placed on the new and innovative methods of communication and the PR in today’s context. The course material is full of ideas that you can implement in your daily work to get results and build solid relationships with the media. In each module is a step-by-step guide on how you can perform various crucial tasks with ease. The School specialises in providing up-to-date training for those seeking to enter public relations (PR) and those who are currently in the early stages of their PR/media careers. The School has created a special course for entrepreneurs and companies to reap the benefits of PR to promote their business, be seen and be heard. Simply put, use PR to influence growth and sales. Students can interact with the PR Coach through a personalised messaging system in their login. Successful students will receive a certificate of completion at the end of the course.

Course Material

The course material is unique and is drawn from years of experience. It focuses on practical ideas for implementation in your work area. Each course has several specific modules, handouts and assignments to help you strengthen your skills and give you a complete and holistic training in the subject along with working ideas. The course material is updated regularly to keep abreast with changing trends. You will not need to buy any other books or material for any of our offered courses.

The need for a PR training school

There is a dearth of practical training in the area of Public Relations, worldwide. The courses taught in colleges are focused towards the theory of public relations and are far from the ground realities of the industry. A PR professional comes across many challenges while dealing with journalists and clients alike. The PR School was created keeping in mind these very challenges and how a PR professional can overcome these, focusing essentially on the practical aspects of a PR professional’s daily life. Most entrepreneurs or companies either do not know the benefits of PR for their business, or are unaware on how to go about it. The PR School fills this need-gap, providing a comprehensive course that trains them in using PR, internally, to influence sales and growth for their organisation.